Best Agency / Consultancy Campaign


The Communications Store & Soap Co.


Luxury with Purpose – Pro Bono PR partnership

In Assoc. with …

The Project

A chance conference meeting with co-founder, Camilla Marcus-Dew, in September 2016 has led to a company-wide TCS commitment to help spread the word about The Soap Co. An incredible social enterprise creating employment for people who are blind, disabled or disadvantaged (80% of workforce), The Soap Co. luxury beauty products do good and are good.  As a purpose-led industry leader in the beauty, fashion and lifestyle sectors, TCS was able to harness its wide-reaching media, influencer and VIP contacts to secure fantastic endorsement, coverage and word of mouth buzz, which has led to a growth in awareness and sales, and the brand being stocked in national chain, Anthropologie.