Sustainable Supply Chain


TITLE: Better Cotton Initiative

About Better Cotton Initiative

100% of cotton in the M&S clothing range now comes from sustainable sources thanks to a collaboration with Better Cotton Initiative (BCI) and WWF. The initiative has supported farmers in India and helped develop ways of producing cotton that protect nature and enhanced livelihoods of farmers. With farmers now using fewer chemicals and becoming better stewards of water, cotton production in the project region is both better for the health of cotton farming communities and the environment.

Read more about their Better Cotton Initiative