Biography
Ever since it was founded in 1959, KYOCERA’s corporate value system has always been rooted in an ethical and sustainable approach to business, a philosophy which has become increasingly relevant in recent years. Tracey joined the company in 1993, attracted by the opportunity to work on its pioneering ECOSYS resource-efficient laser printer range. As PR manager, she was responsible for the campaign that beat the launch of Windows 95 to the award for best technology campaign. Moving on through product management and marketing communications, she became Director of Brand and Reputation in 2008 and Head of CSR in 2012. As a result of her work for KYOCERA on promoting sustainable business practice, she has become a regular contributor to seminars and conferences on sustainability, values-centred business and the circular economy. She is a trustee of Connect Reading, a 10:10 Pioneer and represents the local business community on the Reading Climate Change Strategic Partnership. In 2014 Tracey was awarded Sustainability Executive of the Year in the Businessgreen Leaders Awards.
Tracey is a pragmatic environmentalist who believes that enlightened businesses have both the ability and the responsibility to drive our evolution towards a more equitable and sustainable society and embraces the commercial opportunities that this presents.
Tracey lives in Reading with her husband and teenage son and volunteers as welfare officer for her son’s drama group. In her spare (!) time she enjoys dancing, yoga and trying to become more successful at growing food at home.