Global Good Trailblazer of the Year

GOLD

Y.O.U Underwear – Changing the world, one pair of pants at a time

Founded to tackle period poverty and prove fashion can be a force for good, Y.O.U Underwear certified as the UK’s highest scoring B Corp in 2021. Making Fairtrade certified organic cotton underwear, their buy-one, give-one model means every purchase provides underwear to someone in need in the UK and Africa through a long-standing charity partnership with Smalls for All. To date, Y.O.U has donated more than 70,000 pairs, supporting over 23,000 vulnerable women and girls with dignity, education and opportunity. Alongside social impact, Y.O.U is challenging the fashion industry through ethical manufacturing, low-impact materials, inclusive representation and transparent business practices. From pioneering underwear take-back schemes to transforming retail spaces into hubs for community activism and education, sustainability is embedded throughout the business model. Demonstrating that purpose and profit can grow together, Y.O.U is creating a more inclusive, accountable and regenerative future for fashion, one pair of pants at a time.

SILVER

PatientsForce – Taiwan’s Largest Patient Support Ecosystem — Turning Insurance Gaps into 30,000+ Lives Treated Annually

PatientsForce closes the gap between hospital prescription and what families can afford. Each year, we help 30,000+ patients in Taiwan access cancer therapies and other life-saving treatments their national insurance does not cover. Since 2017, NT$10 billion in pharmaceutical subsidies has reached the patients who needed it most, in partnership with 50+ global pharma companies, including 20+ of the world’s largest, who run their Taiwan patient support programmes through us. Our 8-step digital journey covers e-applications, financing, medicine logistics and nursing follow-up across 100+ medicines and over 70% of cancer types. The platform is fully paperless, saving 480+ trees a year, and we are certified to ISO 9001/27001/27701, PSCI, SBTi and EcoVadis Bronze. Funded by pharma partners rather than donors, the model is self-sustaining and ready to extend across Asia.

People, planet and profit — growing together.

BRONZE

JCDecaux – The Sustainable Media in Practice: Circular Infrastructure, Renewable Power, and Public Value at Scale

JCDecaux UK is demonstrating that sustainability is not an add on, it is fundamental to how we operate and grow. In 2025, we accelerated our shift to circular infrastructure, refurbishing hundreds of assets at scale, cutting carbon emissions while enhancing the quality and longevity of public space. We maintained 100 percent renewable electricity, expanded fleet electrification and deployed smart energy optimisation to drive further efficiencies. Our approach is fully aligned to a science based Net Zero pathway, with strengthened carbon transparency and accountability. Sustainability is embedded across governance, procurement, operations and commercial decision making. Our infrastructure delivers real public value, providing free connectivity, trusted civic communication and life saving defibrillators in communities across the UK. By integrating environmental leadership with social impact and commercial resilience, JCDecaux UK is proving that media infrastructure can help cities decarbonise, connect and protect citizens at scale.