WINNER: Selfridges & the Zoological Society London
PROJECT: Project Ocean
The Project
Project Ocean is a long-term partnership between the Zoological Society of London and Selfridges, to stop overfishing and pollution; increase ocean protection; and engage new audiences in marine conservation. Our impact is profound: Selfridges and concessions now only serve sustainable seafood, removed all shark products from their beauty hall and have reduced ocean plastic by removing single-use plastic water bottles. Project Ocean founded the Marine Reserves Coalition that has facilitated protection of >1 million km2 of ocean, the #OneLess campaign working to free London of single-use plastic water bottles by 2021 and supported three community-managed marine reserves in the Philippines.