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AliKats Mountain Holiday topped the podium, winning gold in the Global Good SME of the Year category for 2023. That was following their silver win the previous year, so what made the difference that saw them rise to the top?
AliKats Mountain Holidays are based in the beautiful French resort of Morzine, and offer stunning chalets for those looking to hit the slopes, enjoy a rejuvenating retreat, or want to get up and go hiking. They pride themselves on making every effort to ensure they operate with the lowest possible environmental impact, something that really sets them apart from their peers.
AliKats Mountain Holidays entered the Global Good SME of the Year category in 2022, and won a silver award for the steps they were already taking to become a carbon neutral business. Naturally our judges were impressed with what they saw, but also had some words of advice on how they could get even better.
At the Global Good Awards, we’re strong advocates of transparency, even when it comes to the scores and feedback that each of our entries receives. For us, it’s a case of ‘if you don’t know, how can you get better?’. And AliKats’ rise to the top spot puts the proof in the pudding!
We asked Al Judge, co-founder of Alikats, to explain how they listened, learned, and then implemented the judges feedback from 2022, to win gold in the 2023 awards.
“After we received the judges feedback for being awarded silver in 2022, we understood that we needed to do more around employee well being,” explained Al. “Whilst we have always done our best to take care of our team, we have ultimately been marching to the intense beat of the hospitality drum where long tiring hours are the norm, and any illness or injury (very common for a winter ski season!) required one of the managers to backfill.”
“This led to a very tired team by the end of the season! In the year since the awards in 2022, we have significantly changed the way we think about the team…and the results were instantly noticeable! We felt confident enough to conduct an employee happiness survey, and the results were overwhelmingly positive. We truly feel that we have redefined what it now means to work for AliKats.”
Want to know more? We’re delighted that Alikats will be part of the speaker lineup at the forthcoming Purpose Summit, to share more of their insight into what ‘good’ looks like to them. You can grab your tickets for the Summit here.
If you’d like to register your interest to enter the 2024 Global Good Awards, then click here. We’ll keep you up to date on the timeline, and when we’ll be open for entries. Next year, it could be you!
